The fake commercial in WandaVision episode 7 could be secretly setting up the arrival of Ant-Man and the Wasp: Quantumania’s villain and thus one of Phase 4’s biggest bad guys: Kang the Conqueror, and here’s how he connects to the commercial. Now that the Infinity Saga came to an end with Spider-Man: Far From Home following the major events of Avengers: Infinity War and Avengers: Endgame, the Marvel Cinematic Universe is moving forward with its highly-anticipated Phase 4. This new wave of content will not only cover the movie side of the MCU but also TV/streaming, and Marvel has a long list of TV shows coming up and set to stream exclusively on Disney+.
First in line and kickstarting Phase 4 is WandaVision, a TV show focused on Wanda Maximoff/Scarlet Witch (Elizabeth Olsen) and Vision (Paul Bettany). Set after the events of Avengers: Endgame, WandaVision follows Wanda and Vision as they live an idyllic suburban life in the town of Westview, and while it looks as if they are finally living the life they wanted together, things are not what they seem in town. Viewers soon learned that Wanda is controlling Westview and its residents to an extent, as there’s someone else behind this fake reality and manipulating Wanda as well. WandaVision has stood out thanks to each of its episodes being done in the style of sitcoms from different eras, and as such, each one includes a fake commercial, of which all have had connections to Wanda, but the one in episode 7 went a bit farther.
The commercial in WandaVision episode 7 was for Nexus, a powerful antidepressant. The ad is aimed at women and presents the product as a “unique antidepressant that works to anchor you back to your reality or the reality of your choice”, and it comes with some alarming side-effects, such as “feeling your feelings, confronting your truth, seizing your destiny, and possibly more depression”. As nothing has been a coincidence in WandaVision, the Nexus ad is hinting at something bigger, and it’s all rooted in the comics. In the img material, the Nexus or Nexus of All Realities is an area where the fabric of spacetime is very thin, and it’s where anyone can find their way into any existing reality.
However, Nexus can also refer to Nexus beings, who are rare individuals with the ability to affect probability and through that the future, and they act as the keystones of the Multiverse as they are crucial to its coherence and stability. Because of that, they are watched over by cosmic forces like the Time Variance Authority, which will appear in the upcoming series Loki. Now, among the Nexus beings in the comics are Scarlet Witch (who is said to be the most powerful of all) and Kang the Conqueror, the villain in Ant-Man 3. Kang has the ability to travel through time and jump between dimensions, and it was during one of his many journeys through time that he ended up turning his past self into Iron Lad, a member of the Young Avengers.
The Nexus ad in WandaVision confirms the existence of the Nexus of All Realities and Nexus Beings in the MCU, making Kang’s arrival at the MCU a lot easier and smoother. With WandaVision connecting directly to Doctor Strange in the Multiverse of Madness, the Nexus of All Realities and Nexus Beings make even more sense, and it will be interesting to see how these will continue to prepare the ground for Kang’s arrival in Ant-Man 3 not only through WandaVision but Doctor Strange 2 as well.