Marvel Studios head Kevin Feige says the Disney+ shows have allowed the Marvel Cinematic Universe to get a new burst of creative energy. After successfully changing the face of the cinematic landscape over the past decade and change, the MCU has now moved over to streaming. Launching Wandavision as the most-watched show on TV in 2021, and closely following that up with a batch of other MCU shows, including The Falcon and the Winter Soldier (releasing in March), Loki (releasing in June), Hawkeye, She-Hulk, and What If…, Marvel seems to be changing the way TV and movie content connect too.
What could have been a risk seems to be paying dividends thanks to the success of Wandavision, and it’s allowed Disney and Marvel to put out MCU stories during the pandemic, something that their chief competitor, DC, was unable to do, besides releasing a $200 million movie (Wonder Woman 1984) for free on streaming. The TV shows have also been a chance for Marvel to tell different kinds of stories and play with different genres within the superhero universe. Wandavision has proven fans have an appetite for something creatively fresh, and the show’s references to multiple sitcoms through the decades is something unique for the genre.
Now, speaking at the TV Critics Association Panel on Wednesday, Feige confirmed that one of the positives to come out of the MCU TV shows has been a “burst creative energy” for his studio, and the MCU in general. During a panel in which a number of MCU TV shows were discussed, Feige responded to a question by saying they’ve allowed the MCU to go in a new direction creatively. You can see a Tweet about his response from TV critic Alex Zalben below:
Feige calls the MCU on Disney+ a “burst of creative energy for Marvel Studios” #TCA21
— Alex Zalben (@azalben) February 24, 2021
Feige’s words ring true, even if it didn’t feel like the MCU was in need of any new creative energy right now. But with the entire universe moving away from the Infinity Saga, and the introduction of a number of new heroes in Eternals and Shang-Chi and the Legend of the Ten Rings, a shift away from what’s come before seems to be the best idea. And if Wandavision is anything to go by, the MCU is certainly doing that, blending parody, self-reference, and high stakes in a way that hasn’t been done in the MCU before.
Feige’s words are also hopefully a good sign of things to come over the next few months. While The Falcon and the Winter Soldier looks like more of a standard MCU entry, there are new elements, and the first trailer for Loki made it clear the show will also take the universe in a unique direction. It seems, then, that rather than suffering during the pandemic, the MCU is thriving thanks to the TV series it’s releasing in lieu of movies.
Source: Alex Zalben/Twitter